Lauren has been an integral part of the Kiehl's success story. As the head of communications, she has built some of the most unique strategies across all media platforms with enormous success.
Lauren is intelligent, strategic, thoughtful, passionate and an excellent leader. She can easily take ideation to fruition on every project.
Lauren has the ability to understand a brands DNA and find innovative strategies to bring the brand to life in the most modern way.
I would highly recommend her and any company would be incredibly lucky to have Lauren as part of their team.
Lauren has been so incredibly instrumental in Recycle Across America's society-wide standardized labels mission to help recycling in the U.S. begin to thrive. If it wasn't for Lauren and the philanthropic program with Kiehl's, I wouldn't have been able to continue advancing this critical solution. Her discovery of the work that I am doing and her faith in our program, led to Recycle Across America partnering with Kiehl's - which in turn, resulted in hundreds of thousands of standardized labels being donated to K-12 schools throughout the U.S. Additionally, Lauren and Kiehl's helped our nonprofit engage celebrities to help carry our mission forward, through our PSA campaign, "Let's recycle right!". I'm so grateful to Lauren and Kiehl's for what they have done for Recycle Across America and me personally. I consider Lauren not only a partner, but also a friend. I only have one question ... does that woman ever sleep? I have never seen anyone more dedicated to getting the job done than Lauren!
Lauren is a tremendous asset to any team as a natural leader, innovator and collaborator.
I had the pleasure of working with Lauren on the “Kiehl’s LifeRide for amfAR,” one of Kiehl’s flagship charitable initiatives, and one of the most successful integrated cause-marketing campaigns I’ve seen.
She co-created, developed, and implemented gracefully and successfully this initiative for HIV/AIDS awareness which included effective PSA spots with celebrity advocates, viral social media moments, and national media opportunities which resulted in billions of media impressions for the two brands. As her PR counterpart for amfAR on this initiative, I was in awe of how the program not only helped raise millions in critical funds for HIV/AIDS research; I also witnessed firsthand how it re-invigorated interest in HIV/AIDS to thousands of Americans across the country who were not always aware of the epidemic’s continuous scourge.
Lauren’s commitment to social good, and her passion and excitement are contagious. They are values not everyone can bring to the table, and often were key ingredients in the success that resulted.
I had the opportunity to work with Lauren as her manager for close to seven years at Kiehl's Since 1851. Lauren was - and continues to be - an exceptional brand innovator. I had the opportunity to collaborate with Lauren on many integral projects for Kiehl's Since 1851 - both from a product perspective and a philanthropic perspective.
Lauren has natural leadership ability - and not just for the team that she represents - but more importantly cross-functionally. The biggest challenge that I see in the communications/IMC world today is the ability to properly form positive relationships with the other functions in your business. Lauren excels in this area and is able to find the partners that allow her to bring a vision to life. She is very innovative at finding solutions to complex business problems - and her genuine ability to lead is part of her success.
Lauren also has a natural talent for building partnerships - be it with other brands to further build her own brand platform, or with other individuals (i.e. Hollywood elite our editorial staff's) to bring her projects to fruition.
Personally Lauren is an absolute pleasure to work with. She doesn't have an ounce of "quit" in her and is always willing to work hard to find the proper solution; no matter how challenging it may seem. But, the quality that I appreciate the most in Lauren is her ability to listen - to deal with critique and to use it to better herself.
Overall, Lauren has an infectious personality - people want to be with her and allow her to lead them; a quality that is so hard to find in business.
I would highly recommend Lauren in many senior roles as she is 100 percent results-driven and will not stop until she reaches the planned success.
Nothing brings me more pride than to write a recommendation for Lauren. We have worked side by side for six years and she is one of those colleagues that challenges everyone around her to perform at their highest potential. Lauren’s capabilities are vast. She is a master strategist, understanding the goal but also looking further down the road to see how a plan can not just hit today’s KPIs but set the brand up for longer term growth and success. She stands out as a true story-teller even in today’s cluttered digital space, finding new unique ways to use content to grow and engage audiences. She is an expert at brand development/brand stewardship — protecting and nurturing a brand’s most precious asset — it’s equity. Lauren is a true collaborator - leveraging her vast network, she’s always seeking a win-win opportunity for both the Brand and partners. She’s known to work magic when structuring deals, always advocating for what’s best for the the integrity of her brand, magnifying the reach of a partnership — even knowing when to pay and when not to, which is more valuable than ever in today’s “pay-to-play” marketplace.
Lauren Rodolitz is one of the best individuals to work with. She has an immaculate attention to detail within a big picture strategic approach. Her focus on passion is obvious through her open-minded creativity both inside and outside the box and it is solidified through her meticulous execution of those ideas. Extremely professional with charisma, care, and an incredible work ethic, Lauren is without a doubt an invaluable executive part of any team.
Lauren's fierce attention to detail is like no other. Her ability to recapitulate stats and material ongoingly, only having just learned them, is impeccable. She's constantly absorbing new ideas and view points in order to further herself as a personnel manager, director and leader. It's a true collaboration in working with her, and she's a rare breed of a client who lets artists do their work freely without having to compromise integrity or vision.
Lauren is intelligent, creative, detail oriented and a highly resourceful individual. She demonstrates a strong understanding of what it takes to successfully execute a launch, event, social media campaign or garner press from both a tactical and operational level.
Designing and executing events for Lauren has always been an absolute pleasure. Her confidence and friendly demeanor when partnering allows her to provide clear and concise direction and feedback, while her infectious and positive energy and enthusiasm keeps everyone motivated and energized throughout the duration of the project.
It's apparent that Lauren is a strong team leader. She has built a team based on trust, seeing the bigger picture and thinking outside of the box in order to collaborate with any agency to generate fresh thinking, new and innovative ideas as well as press worthy moments.
Laurent truly can’t come any more highly recommended.
Lauren has been consulting Greenerways Organic since May 2019 as our Acting Chief Marketing Officer. In this position, Lauren oversees all digital media ads, SEO/SEM, social media channel strategy, influencer relationships, communications & public relations efforts, philanthropic partnerships, product development and launch strategies. Amazon business, select retail & private label relationships and more.
It’s with Lauren’s help that we created a more cohesive look and feel for our collections, as well as expanded outside of a seasonal business model.
I look forward to all that’s ahead with her and our team!